What Can A Drive-Thru Teach US About a Sales Funnel?
It seems that burger joints have been using a Sales Funnel for a long time!
Here’s a very informative tidbit about one particular fast food place I just learned.
It costs this burger place $1.91 in advertising to get you into their drive through?
And when you buy a burger for $2.09… they ONLY make $0.18… 🙁
But, when they up-sell you fries and a coke for $1.77 more, they make $1.32 profit!
That’s right, just by introducing that upset they increase their original profit by 8X!
Pretty smart, don’t you think?
But… what does that have to do with an online sales funnel?
Well, If you’re like the typical marketer who sells stuff online, you setup a website, and you start selling your product. Usually, everyone starts out with paid advertising to get some quick results. However, you soon realize that your ad costs are putting a major dent in your profits.
How can you keep paying for advertising and increase your profits? You need to do what the fast food places do, and setup a sales funnel.
What’s a Sales Funnel?
A sales conversion funnel or sales lead funnel is similar to selling burgers except it’s done online with email marketing. Instead of having people go through a drive-in window, they go through an automated sales funnel system. It all starts with a capture page where you collect their email address in exchange for a Free Offer and then follow up with them through an email marketing funnel.
Instead of selling them a burger, you create a sales page to sell your initial product. While you’re probably not going to offer your customers fries and a coke, you could up-sell them on your other products and services.
This is what we call a Sales Funnel….
It’s where website visitors can come in the top and cash comes out the bottom!
So the next logical question is:
How To Create A Sales Funnel?
So how do you setup one of these digital marketing funnels that spits out cash?
- Hire a Designer and Programmer (Too Expensive )
- Use a Website Builder to make your own funnel ( Too Time-Consuming )
The truth is that there’s a lot more to building a sales funnel than just slapping together a few sales pages in a row. Even after you make your own funnel, you will need to spend weeks testing and tracking sales leads to know if it’s actually making you more money.
A Better Way To Build A Sales Funnel
By using sales funnel software you can quickly create high converting marketing funnels, without having to hire an entire staff or spend a boatload of cash.
I know, usually sales management software is very expensive and a pain in the butt to learn. Recently I found a solution that breaks the mold. It’s called ClickFunnels and if you would like more features and less hassles for less money, you need to check it out.
Watch the Video below and then decide whether you want to Try it out for FREE Here.
Put this Monster Sales Funnel System to work for your business and one day you could be bigger than the Big Mac!